Outlook for 2025 (narrowed)
In 2025, Sanoma expects that the Group’s reported net sales will be EUR 1.29‒1.31 billion (2024: 1.34). The Group’s operational EBIT excl. PPA is expected to be EUR 180−190 million (2024: 180).
The narrowed outlook is based on the following assumptions:
- Demand for learning content will be relatively stable across the Group's main operating markets.
- The advertising market in Finland will be relatively stable.
Outlook for 2025 (given on 11 February 2025)
In 2025, Sanoma expects that the Group’s reported net sales will be EUR 1.28‒1.33 billion (2024: 1.34). The Group’s operational EBIT excl. PPA is expected to be EUR 170−190 million (2024: 180).
The outlook is based on the following assumptions:
- Demand for learning content will be relatively stable across the Group's main operating markets.
- The advertising market in Finland will be relatively stable.
