Our operations are guided by Sanoma's Corporate Governance Framework, ethical guidelines for employees and subcontractors, and topic-specific policies and standards. We are committed to complying with the legislation of every country in which we operate, and we expect the same from our partners. In addition to legislation, we comply with our sustainability principles, which are included in our policies.

Sanoma's Code of Conduct defines common ethical practices for all Sanoma employees. Sanoma's Sustainability and Human Rights Policy defines Sanoma's sustainability processes and responsibilities.  

Sanoma also expects its suppliers to commit to an ethical and responsible way of working and to comply with the Supplier Code of Conduct when dealing with Sanoma.

Policies and standards guiding our business:

Guidelines supporting development:

We actively develop our policies

In 2025, the Board of Directors established a new Sanoma Policy Framework. The Framework consists of Group-wide policies and key standards that form the foundation of Sanoma’s approach to governance, risk management and compliance. The Board approves the Framework annually. In the Framework, Sanoma’s policies are divided into two categories: Corporate Governance-related policies setting governance structures and controls, and Code of Conduct-related policies setting ethical and behavioural requirements. In both of these categories there are policies that require Board approval and more operative policies and standards that are approved by the President and CEO.

Once a year, or more frequently if needed, policy owners submit necessary updates or new policies to the Board or for the President and CEO for approval. The policies  and standars are applicable to all employees and subsidiaries of Sanoma Group.

We train our people in ethics

Our employees are required to apply the Code of Conduct (CoC) and all policies in their day-to-day conduct and business decisions. To ensure compliance, Sanoma has a mandatory CoC training which is an annually updated CoC refresher e-learning for all employees. In 2025, the completion rate was 99 %. In addition, new employees are required to complete a CoC  e-learning as part of their introduction to the company. To complement the CoC trainings, we have also various role-based compliance trainings in specific areas.

We require our suppliers to commit to responsible business practices

We expect our suppliers to commit to similar ethical and responsible business conduct as our employees. The Sanoma Supplier Code of Conduct sets out the ethical standards and responsible business principles suppliers are required to comply with. Suppliers are expected to apply these standards and principles also to their employees, affiliates and sub-contractors.

Sustainable supply chain