Sanoma supports carefully selected partners to promote, for example, literacy, media literacy and equal access to education. Through the cooperation we strengthen our impact and support local communities. The partners can be international, national or local organisations or projects that represent values that are important to Sanoma. Partnerships are always selected on a case-by-case basis. Sanoma cooperates with, among others:
- News Week - media education week for news media and schools (in Finnish)
- Santillana Spain and Cambridge promote a historic agreement to expand English learning opportunities in public schools
- Helsinki's Third-graders to Receive Donald Duck Magazine at Home – Study Examines Effects on Reading Motivation
- WWF and Sanoma Media Finland intensify sustainability cooperation (in Finnish)
- Lukuboost - Sanoma participates in a campaign to support young people's literacy (in Finnish)
- Read Hour - a campaign to support children's and young people's enthusiasm for reading in 2018-2023
Sanoma’s funds for donations are presented annually to the Annual General Meeting, which authorises Sanoma's Board of Directors to decide on the use of the funds for donations. In 2022-2025, no proposal was made to the Annual General Meeting on funds to be used for donations. Sanoma does not make donations to political or religious movements or actors, nor for unethical or illegal purposes. We comply with applicable laws and regulations when making donations and ensure that they are free from misuse or corruption. Our donations are guided by the Donations and Sponsorships Policy. Sanoma has supported the following parties with donations in 2020-2023:
- Support for Ukraine
- Donation to European Publishers Council, 15,000 euros and supporting and developing the field of research and practices concerning media education, contributing to the public debate and providing opportunities to share media education experiences, 30,000 euros
- Donation to the International Press Institute, 15,000 euros
- Donation to the John Nurminen Foundation to support protection of the Baltic Sea and its heritage for future generations, 155,000 euros
- Donation to Helsinki Deaconess Foundation, Vamos-project, 30,000 euros
- Donation to support fund for artists through The Finnish Music Foundation / Musiikinedistämissäätiö (e.g. performing artists, song writers, composers), 342,500 euros
- Donations to Climate Leadership Coalition and Nature and Game management Trust Finland, 20,000 euros
- Donation to World Press Photo exhibition in Helsinki, 15,000 euros
- Donation to Helsinki Deaconess Foundation, Vamosproject, 30,000 euros
