In April 2014, DuckTyping, a typing course for kids based on the popular character Donald Duck, was launched in The Netherlands and since then almost 10,000 copies have been sold. Sanoma’s DuckTyping NL now goes international, using the power of One Sanoma. Today, Sanoma Media Netherlands and Nowa Era are proud to launch the popular typing course DuckTyping in Poland under the name Kaczor Donald Reporter!
In this close collaboration, Nowa Era is responsible for both B2C and B2B marketing and customer care, supported by the Sanoma Media Netherlands marketing team, to ensure best practices are shared. The development and localisation are done jointly by the Sanoma Media Netherlands and Nowa Era teams. We are extremely proud of this cooperation between Sanoma Media and Learning; it is a milestone for both companies: for DuckTyping NL to go international and for Nowa Era to increase its footprint in the large and growing B2C home education market in Poland.
DuckTyping is an online typing course with a high amount of fun. DuckTyping is the first educational product that has been launched as part of the DuckWise label.
DuckTyping stands out from its competitors because of the complete gamification throughout the course.