Esmerk Finland is introducing a report in Finland, the Society of the Future, that anticipates changes in society. The monthly report views phenomena that will affect society in the long-term. Often these are phenomena that people are not generally aware of as yet. The carefully selected news articles look at people's everyday lives and at well-being and ill-being in society. The topics include...
Companies use media monitoring and information services extensively in Finland. At the moment, the services are mostly used to monitor competitors in the media, but in future, monitoring the social media will become more important for companies. This was the result of a telephone survey that charted companies' awareness of media monitoring and information services. According to the survey made...
Information and media tracking services provider Esmerk is introducing a new service in the market: Nordic Consumer Insight, which is based on the views of Nordic consumers. It supports decision-making in companies. The report is published once a month and it summarises currents events and news and consumer behaviour as introduced in the media. The subjects covered by the report are: consumer a...
Mikael Pentikäinen, 45, President of Sanoma News Ltd, part of the Sanoma Group, has been appointed publisher and senior editor-in-chief of the Finnish daily Helsingin Sanomat as of 1 April 2010. Sanoma's Board of Directors made the decision today. As publisher and senior editor-in-chief Pentikäinen is responsible for both the business operations and the content of Helsingin Sanomat. "I am glad...
Sanoma News, part of Sanoma Group, is to sell 100% of picture agency Lehtikuva Oy's shares to the Finnish News Agency(STT). STT's acquisition also includes Lehtikuva's ICT systems, which are owned by Sanoma Data. "STT and Lehtikuva will combine to form a modern news and photo agency which supplies both text and photos under one roof. This will offer material benefits to the customers," says STT...
Starting 1 March 2010, the news offered by the free sheet Vartti will gain a new level of visibility in public transport in the Helsinki Metropolitan Area. Passenger displays will be installed on all of HKL's (Helsinki City Transport) trams and metro carriages by JCDecaux Finland, and the news content to be shown will be provided by Vartti's editorial staff. "There are almost 2.5 million journe...
Metro free sheet, distributed in the public transportation in the Helsinki metropolitan area, will be renewed on 11 January. The new, more clear and dynamic layout is designed by a Spanish designer Al Trivino. He has designed the weekend editions of The Sunday Times and New York Times, among others. "The renewal will strengthen Metro's status as a trendsetter on the free sheet market. The reade...