Sanoma Media Netherlands B.V. (SMN) and Chipperfield Online B.V. have agreed on buying 100% of the shares of the online retailgroup Read & View (RV).
RV is specialized in reselling subscriptions for magazines and newspapers through a.o. the online subscriptionshop 123Tijdschrift.nl. Also the successful giftcard De Nationale Tijdschriftenbon (NTB) is published by RV.
On a stylish cocktailparty in Amsterdam on the 23rd of April, Sanoma Media launched Fab, a new glossy magazine. Fab is the ‘lust for life’ magazine for 35+ women who want to celebrate life every day.
Sanoma Media launched an advanced extension to the existing IMX Ad Exchange environment. The new Automated Trading Platform is called ADAPT and offers new purchasing options over and above the current CPC option (known as IMX): CPM and Retargeting. Another addition to the Automated Trading environment will follow shortly, with the launch of the ADAPT Audience, ADAPT Discovery and ADAPT mobile products.
Today Sanoma launches SanomaVentures, an international initiative to stimulate innovation and digital start-ups in the media sector. Sanoma Media Netherlands targets local Dutch digital information, entertainment, and educational initiatives.
LINDA. Is the biggest climber, but other Sanoma titles are certainly not doing bad regarding reach. Recently NOM published the full year results of the NOM Print Monitor (NPM 2011-I – 2011-II) on the reach of 160 Dutch Dailies and magazines from January upon till December 2011. Based on a survey of 22,042 Dutch people aged 13 years and older.
On 1 June 2012, John Lukken (44), currently editor-in-chief of Beau Monde, will start as new editor-in-chief of Veronica Magazine.
Today, in collaboration with Mercis bv, Sanoma Media Netherlands launched 'The Miffy’s Garden' iPad app. A first, because this is the only Miffy app in the world. Dick Bruna’s classic story has been transformed into an interactive adventure for toddlers and pre-schoolers. Miffy has her own garden, and there’s plenty to do: raking, sowing, harvesting. Listen to the story you will know exactly wh...
As of February First Sanoma Media Netherlands and SBS joined forces for online display advertising. Sanoma will provide the sales for this form of advertising on SBS Broadcasting websites. The remainder ways of online advertising like video advertising and online sponsorships will still be provided by SBS.
As of 1 February 2012 Marc Stubbé will be appointed to the Board of Sanoma Media Netherlands. He will become Chief Commercial Officer (CCO) and focus primarily on the B2B advertising market.
Mid November set the scene for two magazine launches for Sanoma Media Netherlands. Firstly Twiet Magazine was launched. A Twitter magazine for fans and dummies. The second launch was Fashionista, a new monthly magazine for high school students, aimed at girls.
Sanoma Media Netherlands is acquiring Hemels Publishers, one of the leading custom media companies in The Netherlands. This acquisition enforces Sanoma's position in the fast-growing custom media market. Hemels Publishers will remain based in Hilversum, with its full staff. Jeroen Hemels, General Director of Hemels Publishers, will start reporting to the COO Print of Sanoma Media Netherlands, H...